Loaded
Kristen is a Senior Graphic Designer with nine years of experience in advertising, freelance and corporate, in-house marketing. She has worked for a variety of clients in the automotive, staffing, manufacturing and retail industries. Most recently, she has been a lead designer for Pep Boys, DRiV and Holcim, and led rebranding efforts for a small creative agency, PUSH 22.
When not designing, she keeps herself busy spending time with her son, reading, playing tennis and taking frequent trips to the lake.
At this smaller agency, I’m able to wear many design hats. Between logo and brand creation, digital advertising and fully-immersive event design, I’m a lead designer on whatever PUSH 22’s clients may throw my way. I thrive on the ever-flowing projects and a variety of client brands to manage, some of which include: Pep Boys, DRiV (MOOG, Champion, Wagner, Fel-Pro) Lordstown Motors, Holcim, I-CAR and Rochester University.
Developed and managed a consistent brand look and feel for seven family-owned businesses in diverse industries. As the sole designer of a small marketing team, I championed designing and building websites, creating digital ads, printed marketing material and logos, photographed employees and products, recorded and edited videos, designed and deployed email campaigns and generated marketing qualified leads through various channels.
Assisted in managing over 2,000 microsites, designed banners, performed monthly digital content updates, resized and uploaded images and strategized website improvements with the digital team.
Culled and edited wedding and engagement portfolios and provided design work as needed for various marketing materials.
Photographed children and families during various holiday seasons. Printed photo packages and processed sales.
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Adobe Premiere Pro
Adobe XD
Adobe Lightoom
Figma
WordPress
HTML/CSS
Microsoft PowerPoint
Google Slides
Microsoft Word
Mac/PC
Brandfolder
Branding
Logo Design
Storyboarding
Print Layouts
Digital Advertising
Responsive Design
Photography
Email Marketing
Digital Asset Management